Mighty Ape Travel Insurance — Daily Report

Source: Mighty Ape NZ PANDA Looker Studio · As of 28 Apr 2026 AEST · Reporting through 27 Apr 2026 · Currency: NZD

Snapshot

Yesterday
27 Apr 2026
NZ$0.00
0 plans · 1 home session
Month to Date
1 – 27 Apr 2026
NZ$2,776.41
8 plans · 145 home sessions
Financial YTD
1 Jul 2025 – 27 Apr 2026
NZ$24,167.00
127 plans · 3,273 home sessions

What's going well / not going well

Going well

  • MTD revenue almost double last month: NZ$2,776 vs NZ$1,478 (+87.8% MoM) on 14% more plans (8 vs 7). Mix has shifted toward higher-ticket plans.
  • YourCover International is the engine: 6 of 8 MTD plans and NZ$2,446 (88% of MTD revenue); 83 of 127 FYTD plans and 74% of FY26 revenue.
  • FYTD pace ahead of last month: revenue +13.0% MoM (NZ$24,167 vs NZ$21,391), plans +6.7% (127 vs 119).
  • Italy delivered a single high-value plan at NZ$1,119 in MTD — biggest single-plan revenue ticket of April so far.

Not going well

  • Yesterday flat: 0 plans / NZ$0 / 1 home session (vs 9 sessions on 27 Mar). Lowest single-day traffic of April.
  • April traffic well below March: home sessions 145 vs 236 MTD (−38.6%) — conversion rate masking the volume drop.
  • YoY comparison unavailable: Mighty Ape PANDA program launched mid-2025; Apr/Jul 2025 prior windows return no data.
  • Single-plan domestic NZ presence: only 1 New Zealand (Domestic) plan MTD at NZ$299. The home market is under-represented vs Australia (3 plans) and Italy (1 plan, NZ$1,119).

Yesterday 27 Apr 2026

Plans Purchased
0
MoM flat vs 0 (27 Mar)
YoY n/a no data 27 Apr 2025
Total Revenue
NZ$0.00
MoM flat vs NZ$0.00
YoY n/a no data
Sessions (Home)
1
MoM −88.9% vs 9 (27 Mar)
YoY n/a no data
Conversion Rate
0.00%
0 confirmations / 1 session
Plans bought
PlanItemsRevenue
No plans purchased
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
No data

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
No data

Month-to-Date 1 – 27 Apr 2026

Plans Purchased
8
MoM +14.3% vs 7 (1-27 Mar)
YoY n/a no data 2025
Total Revenue
NZ$2,776.41
MoM +87.8% vs NZ$1,478.40
YoY n/a no data
Sessions (Home)
145
MoM −38.6% vs 236
YoY n/a no data
Conversion Rate
6.90%
10 confirmations / 145 sessions
Plans bought (top 2 of 3 visible)
PlanItemsRevenue
YourCover International6NZ$2,446.48
Essentials International1NZ$30.41
(third item, balance)1NZ$299.52
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
Italy1NZ$1,119.28
China1NZ$694.50
New Zealand (Domestic)1NZ$299.53
Cook Islands1NZ$273.79
Australia3NZ$216.62

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
Australia3NZ$216.62
New Zealand (Domestic)1NZ$299.53
Melbourne1NZ$172.69
Italy1NZ$1,119.28
Cook Islands1NZ$273.79

Financial Year to Date (FY26) 1 Jul 2025 – 27 Apr 2026

Plans Purchased
127
MoM +6.7% vs 119 (Jul→27 Mar)
YoY n/a program launched 2H 2025
Total Revenue
NZ$24,167.00
MoM +13.0% vs NZ$21,390.59
YoY n/a no FY25 data
Sessions (Home)
3,273
MoM n/a data refresh anomaly
YoY n/a no FY25 data
Confirmation Rate
4.49%
147 confirmations
Plans bought (top 2 of 4)
PlanItemsRevenue
YourCover International83NZ$17,939.31
Essentials International39NZ$5,315.35
2 other items (balance)5NZ$912.34
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
Australia61NZ$5,262.24
United Kingdom7NZ$2,978.57
Japan9NZ$2,673.69
Italy2NZ$2,089.64
Thailand4NZ$1,476.65

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
Australia61NZ$5,262.24
Japan9NZ$2,673.69
United Kingdom7NZ$2,978.57
Melbourne7NZ$369.94
New Zealand (Domestic)5NZ$912.34

Trends

FY26 monthly views — Jul 2025 → 27 Apr 2026
Funnel comparison — MTD vs FYTD
Revenue: Current vs MoM (NZD)
Plans Purchased: Current vs MoM
Note on YoY. The Mighty Ape NZ PANDA program launched in 2H 2025; Looker Studio returns no data for any window before mid-2025, so all YoY comparisons in this report show "n/a". Note on FYTD home sessions vs FYTD MoM: the Looker funnel returned 3,273 sessions for Jul 1 2025 → 27 Apr 2026 vs 3,895 for the shorter Jul 1 2025 → 27 Mar 2026 window — appears to be a dashboard data-refresh artifact rather than a real decline. Investigating with the dashboard owner.