Mighty Ape Travel Insurance — Daily Report

Source: Mighty Ape NZ PANDA Looker Studio · As of 2 Jul 2026 AEST · Reporting through 1 Jul 2026 · Currency: NZD

Snapshot

Yesterday
1 Jul 2026
NZ$0.00
0 plans · 14 home sessions
Month (July — in progress)
1 Jul 2026 (1 day)
NZ$0.00
0 plans · 14 home sessions
Financial YTD (FY27 — in progress)
1 Jul 2026 – 1 Jul 2026
NZ$0.00
0 plans · 14 home sessions

What's going well / not going well

Going well

  • FY27 opened with strong traffic: 1 July drew 14 home sessions — +366.7% MoM (vs 3 on 1 Jun) and +133.3% YoY (vs 6 on 1 Jul 2025). Day-one top-of-funnel is well ahead of both comparison openings.
  • FY26 closed as a record year: NZ$28,323.05 revenue / 144 plans / 3,680 home sessions across 1 Jul 2025 – 30 Jun 2026 — the first full financial year of the Mighty Ape book, carried forward as context.
  • Early funnel engagement present: 8 of 14 home sessions (57.1%) advanced to /plan-options on day one, so the entry step is working even before any confirmations.
  • Clean, low comparison base: opening-day traffic sits comfortably above both the prior-month (3) and prior-year (6) equivalents, a healthy start to the new financial year.

Not going well

  • No sales yet in FY27: 1 July booked 0 plans / NZ$0.00 from 14 home sessions — a zero-conversion opening day (0.00% confirmation).
  • Funnel stalls early: the day-one path decays 14→8→1→0→0; only 1 of 8 /plan-options sessions reached /traveller-information and none reached /payment.
  • Single-day base is noisy: July MTD and FY27 FYTD both rest on one day, so every read is provisional until the book builds over the coming days.
  • Momentum to re-establish: after FY26's 4.54% confirmation rate, the FY27 open at 0% is soft — typical for a first day, but worth watching for a quick first sale.

Yesterday 1 Jul 2026

Plans Purchased
0
MoM flat vs 0 (1 Jun)
YoY flat vs 0 (1 Jul 2025)
Total Revenue
NZ$0.00
MoM flat vs NZ$0.00 (1 Jun)
YoY flat vs NZ$0.00 (1 Jul 2025)
Sessions (Home)
14
MoM +366.7% vs 3 (1 Jun)
YoY +133.3% vs 6 (1 Jul 2025)
Confirmation Rate
0.00%
0 confirmations / 14 home sessions
Plans bought
PlanItemsRevenue
No plans purchased0NZ$0.00
Page-path funnel

Top destinations · by Revenue

DestinationItemsRevenue
No sales yet0NZ$0.00

Top destinations · by Items Purchased

DestinationItemsRevenue
No sales yet0NZ$0.00

Month-to-Date 1 Jul 2026 (July — in progress, 1 day)

Plans Purchased
0
MoM flat vs 0 (1 Jun)
YoY flat vs 0 (1 Jul 2025)
Total Revenue
NZ$0.00
MoM flat vs NZ$0.00 (1 Jun)
YoY flat vs NZ$0.00 (1 Jul 2025)
Sessions (Home)
14
MoM +366.7% vs 3 (1–1 Jun)
YoY +133.3% vs 6 (1–1 Jul 2025)
Confirmation Rate
0.00%
0 confirmations / 14 home sessions
Plans bought
PlanItemsRevenue
No plans purchased0NZ$0.00
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
No sales yet0NZ$0.00

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
No sales yet0NZ$0.00

Financial Year to Date (FY27) 1 Jul 2026 – 1 Jul 2026 (in progress, 1 day)

Plans Purchased
0
MoM flat vs 0 (1 Jun)
YoY flat vs 0 (1 Jul 2025)
Total Revenue
NZ$0.00
MoM flat vs NZ$0.00 (1 Jun)
YoY flat vs NZ$0.00 (1 Jul 2025)
Sessions (Home)
14
MoM +366.7% vs 3 (1 Jun)
YoY +133.3% vs 6 (1 Jul 2025)
Confirmation Rate
0.00%
0 confirmations / 14 home sessions
Plans bought
PlanItemsRevenue
No plans purchased0NZ$0.00
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
No sales yet0NZ$0.00

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
No sales yet0NZ$0.00