Mighty Ape Travel Insurance — Daily Report

Source: Mighty Ape NZ PANDA Looker Studio · As of 22 Jul 2026 AEST · Reporting through 21 Jul 2026 · Currency: NZD

Snapshot

Yesterday
21 Jul 2026
NZ$0.00
0 plans · 9 home sessions
Month (July — in progress)
1–21 Jul 2026 (21 days)
NZ$968.53
7 plans · 237 home sessions
Financial YTD (FY27 — in progress)
1 Jul 2026 – 21 Jul 2026
NZ$968.53
7 plans · 237 home sessions

What's going well / not going well

Going well

  • Revenue well ahead of last year: July MTD NZ$968.53 vs NZ$675.29 across 1–21 Jul 2025 (+43.4% YoY), on an equal plan count (7 vs 7).
  • Traffic strongly up month-on-month: July MTD 237 home sessions vs 133 across 1–21 Jun (+78.2% MoM) — well ahead of June's top-of-funnel.
  • Full funnel intact: the MTD path fills all five steps (237→151→31→13→8), so intent is converting through to confirmation.
  • Higher-value plan mix: YourCover International leads with 4 plans / NZ$532.16, keeping the international premium tier the revenue driver.

Not going well

  • Quiet day yesterday: 21 Jul booked 0 plans / NZ$0.00 on just 9 home sessions — no conversion, with traffic down −35.7% MoM and −62.5% YoY.
  • Revenue behind last month: July MTD NZ$968.53 is −29.4% vs the NZ$1,371.21 booked across 1–21 Jun, despite ~78% more sessions — far more traffic, fewer dollars.
  • Conversion & value per plan softer vs June: MTD confirmation rate 2.95% (7/237) vs 4.51% across 1–21 Jun (6/133); revenue-per-plan NZ$138.36 vs NZ$228.54 in June.
  • Destination concentration: MTD revenue split across just Australia (6 plans / NZ$706.84) and Japan (1 / NZ$261.69) — a narrow spread, whereas June spanned Philippines, NZ Domestic, Fiji and Australia.

Yesterday 21 Jul 2026

Plans Purchased
0
MoM n/a vs 0 (21 Jun)
YoY n/a vs 0 (21 Jul 2025)
Total Revenue
NZ$0.00
MoM n/a vs NZ$0.00 (21 Jun)
YoY n/a vs NZ$0.00 (21 Jul 2025)
Sessions (Home)
9
MoM −35.7% vs 14 (21 Jun)
YoY −62.5% vs 24 (21 Jul 2025)
Confirmation Rate
0.00%
0 confirmations / 9 home sessions
Plans bought
PlanItemsRevenue
No plans purchased0NZ$0.00
Page-path funnel

Top destinations · by Revenue

DestinationItemsRevenue
No sales0NZ$0.00

Top destinations · by Items Purchased

DestinationItemsRevenue
No sales0NZ$0.00

Month-to-Date 1–21 Jul 2026 (July — in progress, 21 days)

Plans Purchased
7
MoM +16.7% vs 6 (1–21 Jun)
YoY 0.0% vs 7 (1–21 Jul 2025)
Total Revenue
NZ$968.53
MoM −29.4% vs NZ$1,371.21 (1–21 Jun)
YoY +43.4% vs NZ$675.29 (1–21 Jul 2025)
Sessions (Home)
237
MoM +78.2% vs 133 (1–21 Jun)
YoY −7.8% vs 257 (1–21 Jul 2025)
Confirmation Rate
2.95%
7 confirmations / 237 home sessions
Plans bought
PlanItemsRevenue
YourCover International4NZ$532.16
Essentials International3NZ$436.37
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
Australia6NZ$706.84
Japan1NZ$261.69

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
Australia6NZ$706.84
Japan1NZ$261.69

Financial Year to Date (FY27) 1 Jul 2026 – 21 Jul 2026 (in progress, 21 days)

Plans Purchased
7
MoM n/a FY start 1 Jul
YoY 0.0% vs 7 (1–21 Jul 2025)
Total Revenue
NZ$968.53
MoM n/a FY start 1 Jul
YoY +43.4% vs NZ$675.29 (1–21 Jul 2025)
Sessions (Home)
237
MoM n/a FY start 1 Jul
YoY −7.8% vs 257 (1–21 Jul 2025)
Confirmation Rate
2.95%
7 confirmations / 237 home sessions
Plans bought
PlanItemsRevenue
YourCover International4NZ$532.16
Essentials International3NZ$436.37
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
Australia6NZ$706.84
Japan1NZ$261.69

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
Australia6NZ$706.84
Japan1NZ$261.69

Trends

Revenue per month — last 24 months (NZD)
Monthly home sessions — Aug 2025 → Jul 2026 (Jul = PTD)
Funnel comparison — Jul 26 MTD vs FY26
Home sessions — yesterday (current / MoM / YoY)
FY26 vs FY25 — total revenue (NZD, complete)
Note on monthly revenue series. Mighty Ape NZ PANDA launched in 2H 2025; the faded grey months (Aug 24 → Jun 25) are pre-launch. All FY26 months are finalized (Jun 26 closed at NZ$2,314.26); the sum of Jul 25 → Jun 26 = NZ$28,323.05 = the FY26 total. The final bar, Jul 26 (PTD), is the current month and shows NZ$968.53 so far (21 days into FY27). Note on the reporting window. Today is 22 July 2026 — the twenty-second day of FY27. Reporting through yesterday (21 July 2026), July MTD and FY27 FYTD both cover the same 1–21 July window (21 days): 7 plans / NZ$968.53 / 237 home sessions. Figures will diverge as July accrues more days. Note on comparisons. Yesterday comparisons use 21 Jun 2026 (MoM, 14 home sessions, 0 plans / NZ$0.00) and 21 Jul 2025 (YoY, 24 home sessions, 0 plans / NZ$0.00); FY26 vs FY25 (NZ$28,323.05 vs NZ$3,184.38) reflects the pre-launch / launch transition and is recorded for completeness.