Mighty Ape Travel Insurance — Daily Report

Source: Mighty Ape NZ PANDA Looker Studio · As of 26 Jul 2026 AEST · Reporting through 25 Jul 2026 · Currency: NZD

Snapshot

Yesterday
25 Jul 2026
NZ$0.00
0 plans · 30 home sessions
Month (July — in progress)
1–25 Jul 2026 (25 days)
NZ$984.88
8 plans · 331 home sessions
Financial YTD (FY27 — in progress)
1 Jul 2026 – 25 Jul 2026
NZ$984.88
8 plans · 331 home sessions

What's going well / not going well

Going well

  • Traffic surging: 30 home sessions yesterday vs 9 on 25 Jun (+233.3% MoM) and 8 on 25 Jul 2025 (+275.0% YoY) — the strongest comparative traffic day this month.
  • Revenue ahead of last year: July MTD NZ$984.88 vs NZ$762.89 across 1–25 Jul 2025 (+29.1% YoY), on one fewer plan (8 vs 9) — value-per-plan NZ$123.11 vs NZ$84.77.
  • Sessions well up on both comparisons: July MTD 331 home sessions vs 183 across 1–25 Jun (+80.9% MoM) and 303 last year (+9.2% YoY).
  • Plan count holding June's pace: 8 plans MTD matches the 8 booked across 1–25 Jun, with 6 days of July still to run.

Not going well

  • Blank day yesterday: 0 plans / NZ$0.00 on 25 Jul despite 30 home sessions — the funnel collapsed after /plan-options (24 sessions → just 2 at /traveller-information).
  • Revenue well behind last month: July MTD NZ$984.88 is −45.0% vs the NZ$1,790.11 booked across 1–25 Jun, despite ~81% more traffic.
  • Conversion & value per plan softer vs June: MTD confirmation rate 2.42% (8/331) vs 4.37% across 1–25 Jun (8/183); revenue-per-plan NZ$123.11 vs NZ$223.76.
  • Destination concentration: MTD revenue still split across just Australia (7 plans / NZ$723.19) and Japan (1 / NZ$261.69), whereas June spanned Philippines, NZ Domestic, Fiji and Australia.

Yesterday 25 Jul 2026

Plans Purchased
0
MoM −100.0% vs 1 (25 Jun)
YoY n/a vs 0 (25 Jul 2025)
Total Revenue
NZ$0.00
MoM −100.0% vs NZ$328.48 (25 Jun)
YoY n/a vs NZ$0.00 (25 Jul 2025)
Sessions (Home)
30
MoM +233.3% vs 9 (25 Jun)
YoY +275.0% vs 8 (25 Jul 2025)
Confirmation Rate
0.00%
0 confirmations / 30 home sessions
Plans bought
PlanItemsRevenue
— no plans purchased on 25 Jul 2026 —
Page-path funnel

Top destinations · by Revenue

DestinationItemsRevenue
— no purchases —

Top destinations · by Items Purchased

DestinationItemsRevenue
— no purchases —

Month-to-Date 1–25 Jul 2026 (July — in progress, 25 days)

Plans Purchased
8
MoM 0.0% vs 8 (1–25 Jun)
YoY −11.1% vs 9 (1–25 Jul 2025)
Total Revenue
NZ$984.88
MoM −45.0% vs NZ$1,790.11 (1–25 Jun)
YoY +29.1% vs NZ$762.89 (1–25 Jul 2025)
Sessions (Home)
331
MoM +80.9% vs 183 (1–25 Jun)
YoY +9.2% vs 303 (1–25 Jul 2025)
Confirmation Rate
2.42%
8 confirmations / 331 home sessions
Plans bought
PlanItemsRevenue
YourCover International4NZ$532.16
Essentials International4NZ$452.73
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
Australia7NZ$723.19
Japan1NZ$261.69

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
Australia7NZ$723.19
Japan1NZ$261.69

Financial Year to Date (FY27) 1 Jul 2026 – 25 Jul 2026 (in progress, 25 days)

Plans Purchased
8
MoM n/a FY start 1 Jul
YoY −11.1% vs 9 (1–25 Jul 2025)
Total Revenue
NZ$984.88
MoM n/a FY start 1 Jul
YoY +29.1% vs NZ$762.89 (1–25 Jul 2025)
Sessions (Home)
331
MoM n/a FY start 1 Jul
YoY +9.2% vs 303 (1–25 Jul 2025)
Confirmation Rate
2.42%
8 confirmations / 331 home sessions
Plans bought
PlanItemsRevenue
YourCover International4NZ$532.16
Essentials International4NZ$452.73
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
Australia7NZ$723.19
Japan1NZ$261.69

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
Australia7NZ$723.19
Japan1NZ$261.69

Trends

Revenue per month — last 24 months (NZD)
Monthly home sessions — Aug 2025 → Jul 2026 (Jul = PTD)
Funnel comparison — Jul 26 MTD vs FY26
Home sessions — yesterday (current / MoM / YoY)
FY26 vs FY25 — total revenue (NZD, complete)
Note on monthly revenue series. Mighty Ape NZ PANDA launched in 2H 2025; the faded grey months (Aug 24 → Jun 25) are pre-launch. All FY26 months are finalized (Jun 26 closed at NZ$2,314.26); the sum of Jul 25 → Jun 26 = NZ$28,323.05 = the FY26 total. The final bar, Jul 26 (PTD), is the current month and shows NZ$984.88 so far (25 days into FY27). Note on the reporting window. Today is 26 July 2026 — the twenty-sixth day of FY27. Reporting through yesterday (25 July 2026), July MTD and FY27 FYTD both cover the same 1–25 July window (25 days): 8 plans / NZ$984.88 / 331 home sessions. Figures will diverge as July accrues more days. Note on comparisons. Yesterday comparisons use 25 Jun 2026 (MoM, 9 home sessions, 1 plan / NZ$328.48) and 25 Jul 2025 (YoY, 8 home sessions, 0 plans / NZ$0.00); FY26 vs FY25 (NZ$28,323.05 vs NZ$3,184.38) reflects the pre-launch / launch transition and is recorded for completeness.