Mighty Ape Travel Insurance — Daily Report

Source: Mighty Ape NZ PANDA Looker Studio · As of 5 May 2026 AEST · Reporting through 4 May 2026 · Currency: NZD

Snapshot

Yesterday
4 May 2026
NZ$0.00
0 plans · 2 home sessions
Month to Date (May PTD)
1–4 May 2026
NZ$424.78
1 plan · 19 home sessions
Financial YTD
1 Jul 2025 – 4 May 2026
NZ$24,701.34
129 plans · 3,308 home sessions

What's going well / not going well

Going well

  • FYTD revenue holds at NZ$24.7K: NZ$24,701.34 across 129 plans — revenue +15.5% MoM, plans +8.4% MoM, traffic +4.6% vs Jul–4 Apr window.
  • YourCover International still leads: 84 of 129 FYTD plans / NZ$18,049 in revenue (73.1% of total). Essentials International adds 40 plans / NZ$5,740.
  • Apr 26 finalized strong: NZ$2,886 closed out April — second-best FY26 month after Dec 25 (NZ$4,723).
  • FYTD funnel still working: 150 confirmations across 3,308 home sessions = 4.53% conversion; payment-step conversion at 6.41%.

Not going well

  • Yesterday went cold: 0 plans / NZ$0 on 2 home sessions; the funnel logged 1 /confirmation page-view but no purchase event registered — first zero-revenue day in May.
  • MTD plans & revenue down YoY: 1 plan / NZ$424.78 vs 4 plans / NZ$542.78 in 1–4 May 2025 (−75.0% plans, −21.7% revenue) on a much harder traffic comp.
  • May traffic falling vs FY25: 19 home sessions in 1–4 May 2026 vs 205 in 1–4 May 2025 (−90.7%) — mirrors the broad FY26 drop in MA NZ paid traffic.
  • Yesterday's sessions thin: only 2 home sessions on 4 May 2026 vs 9 on 4 Apr 2026 (−77.8% MoM) and 5 on 4 May 2025 (−60.0% YoY); the Mon ramp didn't materialise.

Yesterday 4 May 2026

Plans Purchased
0
MoM n/a vs 0 (4 Apr)
YoY n/a vs 0 (4 May 2025)
Total Revenue
NZ$0.00
MoM n/a vs NZ$0.00
YoY n/a vs NZ$0.00
Sessions (Home)
2
MoM −77.8% vs 9 (4 Apr)
YoY −60.0% vs 5 (4 May 2025)
Confirmation Rate
50.00%
1 /confirmation page-session / 2 home sessions
Plans bought
PlanItemsRevenue
No plans purchased
Page-path funnel

Top destinations · by Revenue

DestinationItemsRevenue
No destinations

Top destinations · by Items Purchased

DestinationItemsRevenue
No destinations

Month-to-Date 1–4 May 2026 (May PTD)

Plans Purchased
1
MoM n/a vs 0 (1–4 Apr)
YoY −75.0% vs 4 (1–4 May 2025)
Total Revenue
NZ$424.78
MoM n/a vs NZ$0.00
YoY −21.7% vs NZ$542.78
Sessions (Home)
19
MoM −34.5% vs 29 (1–4 Apr)
YoY −90.7% vs 205 (1–4 May 2025)
Confirmation Rate
10.53%
2 confirmation page-sessions / 19 home sessions
Plans bought
PlanItemsRevenue
Essentials International1NZ$424.78
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
Indonesia1NZ$424.78

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
Indonesia1NZ$424.78

Financial Year to Date (FY26) 1 Jul 2025 – 4 May 2026

Plans Purchased
129
MoM +8.4% vs 119 (Jul→4 Apr)
YoY +2,480.0% vs 5 (FY25 partial)
Total Revenue
NZ$24,701.34
MoM +15.5% vs NZ$21,390.59
YoY +4,303.3% vs NZ$561.06 (FY25)
Sessions (Home)
3,308
MoM +4.6% vs 3,164 (Jul→4 Apr)
YoY +1,167.4% vs 261 (FY25)
Confirmation Rate
4.53%
150 confirmations
Plans bought
PlanItemsRevenue
YourCover International84NZ$18,048.87
Essentials International40NZ$5,740.13
Domestic4NZ$903.49
Domestic Cancellation1NZ$8.85
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
Australia62NZ$5,371.80
United Kingdom7NZ$2,978.57
Japan9NZ$2,673.69
Italy2NZ$2,089.64
Thailand4NZ$1,476.65

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
Australia62NZ$5,371.80
Japan9NZ$2,673.69
United Kingdom7NZ$2,978.57
Melbourne7NZ$369.94
New Zealand (Domestic)5NZ$912.34

Trends

Revenue per month — last 24 months (NZD)
FY26 monthly views — Jul 2025 → 30 Apr 2026
Funnel comparison — April vs FYTD
Revenue: Current vs MoM (NZD)
Plans Purchased: Current vs MoM
Note on monthly revenue series. Mighty Ape NZ PANDA launched in 2H 2025; months Jul 24 → Jun 25 are pre-launch (faded grey). All FY26 months Jul 25 → Apr 26 are finalized; May 26 (PTD) shows NZ$424.78 from the single 3 May sale. Sum of Jul 25 → Apr 26 = NZ$24,276.56, plus May PTD NZ$424.78 = NZ$24,701.34 FYTD. Note on YoY. FY25 partial data (Jul 24 – 4 May 25) shows just 5 plans / NZ$561 / 261 sessions, so FY26 comparisons appear extreme; these reflect the pre-launch / launch transition and are recorded for completeness. Note on FYTD home sessions: FYTD MoM read returns 3,164, consistent with current FYTD of 3,308 (+4.6% MoM).