Mighty Ape Travel Insurance — Daily Report

Source: Mighty Ape NZ PANDA Looker Studio · As of 15 May 2026 AEST · Reporting through 14 May 2026 · Currency: NZD

Snapshot

Yesterday
14 May 2026
NZ$0.00
0 plans · 2 home sessions
Month to Date (May PTD)
1–14 May 2026
NZ$507.36
2 plans · 60 home sessions
Financial YTD
1 Jul 2025 – 14 May 2026
NZ$24,783.92
130 plans · 3,362 home sessions

What's going well / not going well

Going well

  • FYTD revenue keeps climbing: NZ$24,783.92 across 130 plans — revenue +3.3% MoM (vs NZ$23,994.31 Jul→14 Apr), plans +3.2% MoM, traffic +5.3% MoM (3,362 home sessions vs 3,192).
  • YourCover International still anchors the mix: 85 of 130 FYTD plans / NZ$18,131.46 (73.2% of FYTD revenue). Essentials International adds 40 plans / NZ$5,740.13.
  • Down-funnel volume continues to expand MoM: 152 FYTD confirmations vs 145 (+4.8%), /payment 214 vs 206 (+3.9%), /traveller-information 470 vs 448 (+4.9%) — deeper steps still adding sessions.
  • FYTD home traffic crosses 3,360: 3,362 vs 3,192 a month ago (+5.3%) — top-of-funnel demand keeps scaling even as conversion lags.

Not going well

  • Yesterday extends the May zero-day streak: 0 sales / NZ$0.00 / 2 home sessions on 14 May — only 3 May and 10 May converted this month; 12 of 14 days zero so far.
  • MTD plans & revenue deeply soft: 2 plans / NZ$507.36 in 1–14 May 2026 vs ~11 plans / ~NZ$1,742 in 1–13 May 2025 (≈−81.8% plans, ≈−70.9% revenue YoY) and 7 plans / NZ$2,603.72 in 1–14 Apr (−71.4% plans, −80.5% revenue MoM).
  • Yesterday home sessions MoM −50%: 2 home sessions on 14 May vs 4 on 14 Apr — even baseline traffic decelerated month-on-month yesterday.
  • Funnel leak at /traveller-information→/payment persists: MTD step collapses 14 → 4 (−71.4%); /payment and /confirmation both stuck at 4 sessions for the month — payment-stage drop-off the binding constraint.

Yesterday 14 May 2026

Plans Purchased
0
MoM +0.0% vs 0 (14 Apr)
YoY −100.0% vs 1 (13 May 2025 baseline)
Total Revenue
NZ$0.00
MoM +0.0% vs NZ$0.00
YoY −100.0% vs NZ$92.22
Sessions (Home)
2
MoM −50.0% vs 4 (14 Apr)
YoY +0.0% vs 2 (13 May 2025 baseline)
Confirmation Rate
0.00%
0 /confirmation page-sessions / 2 home sessions
Plans bought
PlanItemsRevenue
No plans purchased
Page-path funnel

Top destinations · by Revenue

DestinationItemsRevenue
No destinations — 0 sales

Top destinations · by Items Purchased

DestinationItemsRevenue
No destinations — 0 sales

Month-to-Date 1–14 May 2026 (May PTD)

Plans Purchased
2
MoM −71.4% vs 7 (1–14 Apr)
YoY −81.8% vs 11 (1–13 May 2025 baseline)
Total Revenue
NZ$507.36
MoM −80.5% vs NZ$2,603.72
YoY −70.9% vs NZ$1,742.20
Sessions (Home)
60
MoM −32.6% vs 89 (1–14 Apr)
YoY −82.4% vs 341 (1–13 May 2025 baseline)
Confirmation Rate
6.67%
4 confirmation page-sessions / 60 home sessions
Plans bought
PlanItemsRevenue
Essentials International1NZ$424.78
YourCover International1NZ$82.59
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
Indonesia1NZ$424.78
Australia1NZ$82.59

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
Indonesia1NZ$424.78
Australia1NZ$82.59

Financial Year to Date (FY26) 1 Jul 2025 – 14 May 2026

Plans Purchased
130
MoM +3.2% vs 126 (Jul→14 Apr)
YoY +983.3% vs 12 (FY25 partial)
Total Revenue
NZ$24,783.92
MoM +3.3% vs NZ$23,994.31
YoY +1,307.7% vs NZ$1,760.48 (FY25)
Sessions (Home)
3,362
MoM +5.3% vs 3,192 (Jul→14 Apr)
YoY +744.7% vs 398 (FY25)
Confirmation Rate
4.52%
152 confirmations
Plans bought
PlanItemsRevenue
YourCover International85NZ$18,131.46
Essentials International40NZ$5,740.13
Domestic4NZ$903.49
Domestic Cancellation1NZ$8.85
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
Australia63NZ$5,454.39
United Kingdom7NZ$2,978.57
Japan9NZ$2,673.69
Italy2NZ$2,089.64
Thailand4NZ$1,476.65

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
Australia63NZ$5,454.39
Japan9NZ$2,673.69
United Kingdom7NZ$2,978.57
Melbourne7NZ$369.94
New Zealand (Domestic)5NZ$912.34