Mighty Ape Travel Insurance — Daily Report

Source: Mighty Ape NZ PANDA Looker Studio · As of 4 May 2026 AEST · Reporting through 3 May 2026 · Currency: NZD

Snapshot

Yesterday
3 May 2026
NZ$424.78
1 plan · 8 home sessions
Month to Date (May PTD)
1–3 May 2026
NZ$424.78
1 plan · 17 home sessions
Financial YTD
1 Jul 2025 – 3 May 2026
NZ$24,701.34
129 plans · 3,308 home sessions

What's going well / not going well

Going well

  • FYTD revenue cracks NZ$24.7K: NZ$24,701.34 across 129 plans — revenue +15.5% MoM, plans +8.4% MoM, traffic +4.8% vs Jul–3 Apr window.
  • May opens with a sale: 3 May delivered 1 Essentials International plan (Indonesia) for NZ$424.78 — first May purchase, lifting MTD off zero.
  • Yesterday's funnel converted: 8 home sessions → 5 plan-options → 2 traveller-info → 1 payment → 1 confirmation — 12.5% conversion is the strongest single-day rate this FY.
  • YourCover International still drives 73%: 84 of 129 FYTD plans, NZ$18,049 in revenue. Essentials International adds 40 plans / NZ$5,740.

Not going well

  • MTD plans down YoY: 1 plan / NZ$424.78 vs 4 plans / NZ$542.78 in 1–3 May 2025 (−75.0% plans, −21.7% revenue) — tough comp from FY25 launch period.
  • May traffic well below FY25: 17 home sessions in 1–3 May 2026 vs 200 in 1–3 May 2025 (−91.5%); FY25 had a paid-traffic spike that hasn't repeated.
  • Funnel narrows fast in May: only 1 of 17 home sessions reached payment/confirmation across 3 days — 1–2 May still showed zero traveller-info conversions.
  • Oct 25 remains FY26 weakest: NZ$436 revenue, far behind every other FY26 month except early ramp-up months.

Yesterday 3 May 2026

Plans Purchased
1
MoM n/a vs 0 (3 Apr)
YoY n/a vs 0 (3 May 2025)
Total Revenue
NZ$424.78
MoM n/a vs NZ$0.00
YoY n/a vs NZ$0.00
Sessions (Home)
8
MoM +300.0% vs 2 (3 Apr)
YoY −46.7% vs 15 (3 May 2025)
Conversion Rate
12.50%
1 confirmation / 8 sessions
Plans bought
PlanItemsRevenue
Essentials International1NZ$424.78
Page-path funnel

Top destinations · by Revenue

DestinationItemsRevenue
Indonesia1NZ$424.78

Top destinations · by Items Purchased

DestinationItemsRevenue
Indonesia1NZ$424.78

Month-to-Date 1–3 May 2026 (May PTD)

Plans Purchased
1
MoM n/a vs 0 (1–3 Apr)
YoY −75.0% vs 4 (1–3 May 2025)
Total Revenue
NZ$424.78
MoM n/a vs NZ$0.00
YoY −21.7% vs NZ$542.78
Sessions (Home)
17
MoM −15.0% vs 20 (1–3 Apr)
YoY −91.5% vs 200 (1–3 May 2025)
Conversion Rate
5.88%
1 confirmation / 17 sessions
Plans bought
PlanItemsRevenue
Essentials International1NZ$424.78
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
Indonesia1NZ$424.78

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
Indonesia1NZ$424.78

Financial Year to Date (FY26) 1 Jul 2025 – 3 May 2026

Plans Purchased
129
MoM +8.4% vs 119 (Jul→3 Apr)
YoY +2,480.0% vs 5 (FY25 partial)
Total Revenue
NZ$24,701.34
MoM +15.5% vs NZ$21,390.59
YoY +4,303.3% vs NZ$561.06 (FY25)
Sessions (Home)
3,308
MoM +4.8% vs 3,157 (Jul→3 Apr)
YoY +1,192.2% vs 256 (FY25)
Confirmation Rate
4.50%
149 confirmations
Plans bought
PlanItemsRevenue
YourCover International84NZ$18,048.87
Essentials International40NZ$5,740.13
Domestic4NZ$903.49
Domestic Cancellation1NZ$8.85
Page-path funnel

Top 5 destinations · by Revenue

DestinationItemsRevenue
Australia62NZ$5,371.80
United Kingdom7NZ$2,978.57
Japan9NZ$2,673.69
Italy2NZ$2,089.64
Thailand4NZ$1,476.65

Top 5 destinations · by Items Purchased

DestinationItemsRevenue
Australia62NZ$5,371.80
Japan9NZ$2,673.69
United Kingdom7NZ$2,978.57
Melbourne7NZ$369.94
New Zealand (Domestic)5NZ$912.34